Audience Engagement Strategies for 2017: Understanding you audience with tools you already have.
Paul Berry is the Audience Engagement Director for Swift Communications. Based in Greeley, he works with the Tribune and Swift on a variety of audience engagement initiatives. Prior to the Tribune, he worked with the Colorado Springs Gazette, the Fort Collins Coloradoan and the News-Leader in Springfield, Mo. He takes his coffee black, his beer hoppy and in constant search of dog-friendly businesses.